As we move into economic recovery let’s remember that business is personal even in lockdown. So let’s not forget how to convey important product knowledge to potential customers, and remember that industrial marketing is different from the one size fits all internet theories derived from B2C techniques developed in the US, to sell non-technical products en mass to non-technical people.

In these days of online networking, I am often asked “what do you do?” So of course the answer is that “At the moment we are helping industrial companies recover from this recession with low-cost marketing activities free at the point of publication”. Contact us to find out how.